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Sponsorship Opportunities

The Ice Hockey Classic offers an effective and unique opportunity for our sponsors, partners, and causes to reach a lucrative target audience allowing each to showcase their organizations.  We have created specific partnership promotions customized to meet your specific needs and exceed your standards. Such as;

•  Naming Rights  •  Social Media and Website  •  Venue Signage  •  Rinkboards  •  Zamboni Wraps  •  Player Benches 
•  Jumbrotron  •  PSA Announcements

Mission Statement

Our aim is to raise awareness and work to significantly decrease the number of concussions and brain injuries that profoundly affect the lives of so many around us.

Throughout the tour, we achieve this by continuing the development of our Safe4Sports Prevention Platform (safe4sports.com). Your support will significantly help us in Australia, New Zealand, and around the world through marketing, logistics, social media, on-ice clinics, special events, and concussions seminars.

According to the Australian Bureau of Statistics (ABS), “over 700,000 Australians have a brain injury  with daily  ‘activity limitations’ and ‘participation restrictions’ “
(source: ABS and Brain Injury Australia).

If you have any questions or concerns, please fill out this form. 

* indicates required

Our Fans

THE FANS WHO FOLLOW US HAVE ALWAYS INSPIRED US TO ACHIEVE MORE.

The Ice Hockey Classic is one of the most unique hockey experiences to land in Australia and New Zealand.  The exhibition series showcases speed, skill, and excitement to every fan and partner.  Our successful event has been in existence for over 10 years conducting sold-out venues, most notably in England, Australia and New Zealand.

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OVER THE PAST SEASONS, WE HAVE HAD OVER 100,000 SPECTATORS IN ATTENDANCE ACROSS AUSTRALIA AND NEW ZEALAND

2021/2022 Ice Hockey Classic Jerseys

Designed by Indigenous Artist, Jenaya Riley-Firebrace, a proud Yorta Yorta woman. The indigenous art tells a story and these jerseys represent the Kaurna People of Adelaide, Australia. 

The circles represent the meeting places of the tribes and communities that each player comes from. The tracks (lines) that connect the circles represents the journey and paths that each player has taken from their tribes/communities to meet each other and come together to form the first Indigenous Ice Hockey Team in Australia, the Kaurna Boomerangs. Finally the Boomerangs represent each player on the Kaurna Boomerangs. 

Canada Jersey Front

Canada Jersey Back

USA Jersey Front

USA Jersey Back

BRENT-BURNS

Platinum Package

Partners will have the opportunity to tailor their package to fit their needs.

•  Naming rights and category exclusivity
– Title Sponsor and 1st Star of the game

•  Access to event intellectual property  •  Logo placement across all media/marketing

•  Co-promotion on social media
– Facebook/Twitter/Instagram
– Ticket giveaways/contesting

•  Logo Placement on the front chest of the  Jerseys

•  Rink board advertising
– Final Artwork must be supplied

•  “Money Can’t Buy” experiences
– Private meet and greet with players 
– Dressing room walk through

•  Full page colour ad in event program  •  Jumbotron PSA 15 second ad   •  Platinum (VIP) Ticket Placement   •  MC Acknowledgement at the game  •  Suite allocation and parking (Where Applicable)

Gold Package

Partners will have the opportunity to tailor their package to fit their needs.

•  Category exclusivity
2nd Star of the game

•  Access to event intellectual property  •   Logo placement across media/marketing

•  Co-promotion on social media
 Facebook/Twitter/Instagram
Ticket giveaways/contesting

  Logo placement on jersey back

•  Rink board advertising
 Final Artwork must be supplied

•  “Money Can’t Buy” experiences
 –  Dressing room walk through

•  Full page colour ad in event program  •   Jumbotron PSA 15 second ad  •  Corporate dining (Where Applicable)  •  Gold ticket placement

•  MC Acknowledgement at the game
– 2nd Star announcement and gifting (To be supplied by sponsor)

• Suite allocation and parking (where applicable)

2 Year Partnership Packages available

Note: Contact us for pricing. Platinum and Gold Packages includes first rights of refusal for 2022

Silver Package

Partners will have the opportunity to tailor their package to fit their needs.

•  Category exclusivity
3rd Star of the game

•  Access to event intellectual property
–  logo placement across media/marketing

•  Co-promotion on social media
 Facebook/Twitter/Instagram
– Ticket giveaways/contesting

•  Rink board advertising
 Final Artwork must be supplied

•  “Money Can’t Buy” experiences
 –  Dressing room walk through

•  Full page colour ad in event program  •   Jumbotron PSA 15 second ad  •  8 suite/corporate dining (Where Applicable)  •  Gold ticket placement

•  MC Acknowledgement at the game
– 3rd Star announcement and gifting (To be supplied by sponsor)

Bronze Package(s)

Partners will have the opportunity to tailor their package to fit their needs.

Bronze Package 1
– 4 Jumbotron PSA (15’ seconds)
–  1 Full page color ad in event program
– 4 Gold tickets (Corporate Dining) – Where Applicable
Dressing Room walk through
“Goals Presented By” (Corporate Name)
MVP SPONSOR – On ice presentation and gifting
– (Gifting to be supplied by sponsor)

Bronze Package 2
– 2 Jumbotron PSA (15’ seconds)
1 page color ad in event program
–  2 Gold Tickets (Where Applicable)
–  Dressing Room walk through

Bronze Package 3
2 Jumbotron PSA (15’ seconds)
2 Gold tickets*

Bronze Package 4
— 2 Jumbotron PSA (15’ seconds)

2 Year Partnership Packages available

Note: Contact us for pricing. Platinum and Gold Packages includes first rights of refusal for 2022

Zamboni Wrap

Captivate the attention of viewers as the Zamboni cleans the ice before, after, and in-between periods as well as during other on-ice activities. Your company logo will be showcased numerous times throughout the games.

Left side view

Right side view

Top view

Front view


Executive Dining

The Ice Hockey Classic is excited to bring you exclusive dining up close and personal.  The arena will be transformed into a state-of-the-art ice arena so you can witness the fastest sport on ice and have the best view in the house.

Ice Lounge Dining

Per Person

• VIP hosts on-site • Exclusive access to the Ice Lounge • Bar style environment • Pre-set menu served pre-game and at intermissions • All-inclusive 4.5/hour premium beer/wine/soft drink package throughout. *(Spirits available for purchase. Cash bar) • Chance to win one of five unique “On-Ice” experiences post-game with the opportunity to meet the players • Souvenir Ice Hockey Classic Rinkside Hard card and Lanyard

Corporate Dining

Per Person

VIP hosts on-site Private Open Air Skybox exclusive for you and your guests A Skybox experience takes all the hosting stress away from you and gives you the chance to interact with your guest during the game Superb location with a full view of the rink Exclusive seating for your guests in your own private hosting area Pre-set menu served pre-game and intermission Drink service throughout the game. Including beer, wine, soft drinks and bottled water

Rink Side Dining

Per Person

VIP hosts on-site Exclusive Rinkside Dining Table overlooking the ice 4/hour Premium food and beverage package served throughout Unique “On-ice” experience post game with the opportunity to meet players Official tour jersey signed buy a selection of players Souvenir Ice Hockey Classic Rinkside Hardcard and Lanyard 2x Parking passes per table

To book please contact Toni Miil or Kasey Kilgariff at hospitality@icehockeyclassic.com. All prices are in AUD/NZD and include GST.
29 Sports Pty. Ltd. charges a $15 service and handling fee per transaction.

Player Benches

Player benches are an effective and ideal location to market to hockey players and our audience.

Rink Boards

Strategically positioned at ice level across from the spectator seating area. Viewed by players and audience.

Social Media and Web Presence 

Social Media provides a stellar marketing opportunity. Sponsored posts and advertisements to our audience help expand your company’s reach. We will provide you with visible logo placement on our website. Your company name and logo will appear as a sponsor and/or partner.

Media Wall

Appeal to the younger, social media generation with an “Instagrammable” wall.

The branded wall can be used for awards/recognition and before, during, and after the game.

Game Day Events

Jersey Off Your Back: One-of-a-kind event experience at each venue.  A lucky fan will be able to purchase a game worn player jersey. The lucky fan will join us on the ice at the end of the game.  The fan will be personally awarded their game worn jersey by the player.

Holding an event at one of our games can be discussed as a partner or added to the sponsorship package you choose.

• Game Day Activities • Pre-Game Activations • Contesting • Pre-Game and On Ice intermission entertainment • SIN BIN Seating • Seat Giveaways – 2 Lucky fans move to VIP Seating Area • FAN MVP CAM • KISS CAM • GAME DAY FAN CAM • T-Shirt giveaways

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For more information on the event or becoming a partner please contact: 

Kerry Goulet, Global Director 
T: 416 828 2929  |  E: goulet29@stopconcussions.com

Toni Miil, Director of Logistics 
T: 416 453 0739  |  E: toni@stopconcussions.com